iapresentation

UXLondon Redux

Posted in events, ideas, Twitter, Uncategorized, UX by solle on 08/07/2009

We at the London IA group have organised an evening of recaps of the recent – and hugely successful – UXLondon

The line up for the evening at this point is (though it may change):

6.30pm doors open

7pm London IA Welcome

7.05 Presentation round up: Christian Petzny on Dan Saffer – presentation/workshop

Questions

7.30 Workshop/presentation round up: Francois Jordaan on Jared Spool – presentation/workshop

Questions

7.55 Workshop/presentation round up: Desigan Chinniah sums up Peter Merholz, Donna Spencer, Don Norman

Questions and 15 minute break

8.30 presenter view: Luke Wroblewski (prerecorded video)

8.35 Workshop session: Wireframing 2.0 redux James Box

Questions

9.15 Workshop session: Sketching UX Pictionary – Jane Austin/Frances Eida

10.00 presenter view: Jared Spool (prerecorded video)

10.05 Clearleft view & future: Andy Budd

11pm finish

The event is being hosted by Jason Mesut at The Team and is being sponsored by Nick Cochrane at Zebra People with a few prizes and giveaways including copies of Balsamiq

Over the course of the evening we hope to gain insight and feedback into the first day presentations from UXLondon and the second and third day workshops from the perspective of delegates, presenters, people who ran workshops and organisers. We will also endeavour to run a couple of ‘mini’ workshops based on UXLondon workshops.

The event is open to all members of London IA and there will be no charge.

There will be refreshments and a background of music from Martin Belam and I hope Jason Mesut and myself.

Below is the evening’s poster and supporting image:

uxlondon

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Pick of the UXLondon Twitter postings

Posted in Twitter, UX by solle on 26/06/2009

Below is my pick of the UXLondon Twitter postings. I have plans to do a little bit more of a ‘visual’ thing with them but for the moment here they are as a list in no particular order – the visual will follow:

And attendees of @uxlondon were unfortunate to miss ‘Shaping the Future of Mixed Plastics’ which clashed http://tinyurl.com/m5fu5t Shame…  
New blog post reviewing #uxlondon http://www.whiteoctober.co.uk/blog/2009/06/19/uxlondon/  
So true: Simple things can be complex. Complex things can be understandable. Complexity isn’t simply Complicatedness.
“Reading “”101 Things I Learned in Architecture School”” by Matthew Frederick, per @lukewdesign’s recommendation
Shattered after UX London. Must have drawn 50 planed arrows since yesterday
In Jared Spool’s workshop at #uxlondon. Reminds me of Bible verse – There is nothing new under the sun
Yip, that’s my slump from UXLondon high complete … now back down to earth…  
@UXlondon one thing to improve on, albeit nothing to do with the actual event, you need a back-network-styled website so people can connect.
“Some do, but others are happy with sketches. Learnt at #uxlondon: “”All you really need is a picture and a conversation.””  “
RT @odannyboy: My #uxlondon slides from my workshop http://is.gd/15b3Z and presentation http://is.gd/15b4G are up on Slideshare
@leisa slides for her #uxlondon workshop are now on slideshare (http://bit.ly/1IfSvQ )
Back in the office after #UXLondon {sigh} … where do I begin?!
fjordaan If you missed yesterday’s tweetstorm, my #uxlondon summary is up on our blog http://is.gd/158XD
@uxlondon will be pulling stuff together and there will also be a redux of the whole thing in various forms.
anti-patterns’ http://bit.ly/17yCa #uxlondon
@pocopina haven’t heard the words ‘social media’ once at #uxlondon – lets keep it that way 🙂
Back at work after #uxlondon. A pile of business cards and receipts on my desk is slowly forming into a semblance of order.
#uxlondon – had a great time and really enjoyed the talks and meeting all the UX folks. Time to process the inbox…
Sketches are a very powerful tool, much more so if you master your medium. #uxlondon – Sketching is key to the design process.
Number 41 of my UX methods trading cards is missing. Help. Help. #uxlondon
Disappointed at @jmspool workshop: learned these truths 7yrs ago. Easy targets and Jakob-like dogmatism. #uxlondon
@jmspool really enjoyed your workshop at uxlondon… stuff i kinda knew but great to get true confirmation.
@UXlondon @cennydd is running his workshop in an agile fashion. People are playing planning poker to decide what to cover!
Great way to finish #uxlondon; a drink with @clagnut with a discussion of font embedding, Silverback and Agile/UX. UX geekout is complete.  
there’s a usability conference going on in London – someone I follow is tweeting from that rubbish from there #UXLondon
hoping to find something to provoke my enthusiasm in the way uxlondon has done for yours. Sounds like a great event
Remarkable observation from Maggie Hanley:no English speakers & all the woman presenters at #uxlondon were Australian.
Wish there were 3 of me so I could have seen everything or just had enough brain to absorb it all!
Enjoying wi-fi on train home from #uxlondon – Nowhere near O’Reilly #railsconf standards, but Jared Spool and @lukewdesign rocked!
Wireframes 2.0 validated the path I’m on, but dare I go the final step and abandon paper altogether? On some projects, yes. @odannyboy’s brainstorming workshop certainly made us think, but IMO doesn’t answer trickiest thing: how to reach consensus.   Disappointed at @jmspool workshop: learned these truths 7yrs ago. Easy targets and Jakob-like dogmatism. Also, uninteractive. #uxlondon
Conference highlight presentation from Don Norman, starting with apparent heresy: Complexity is not a problem. Complicated is.   Design as activity, not artifact. Designer as facilitator, not rockstar. Start from experience, not system @peterme
Intuitive = reducing target knowledge; subtly increasing current knowledge
Architecture learnings. Parti = guiding concept for design decisions  
Enjoy your cut ‘n paste, folks. I’ll enjoy my evening of free beer and birthday fun. #uxlondon #priorities
2 options for survey: ‘No thanks’ and ‘Do survey later’. Think they need a Plan B.
In fact I’d even go so far as to say that #uxlondon has reconfirmed my love for what I do and that the future of UX is very bright indeed.
@cennydd on agile: distributed teams do not work. Yup, got experience with that!
“quote of #uxlondon? (by retweet volume)””You could look at what your competitors are doing. That way you can always be one step behind them
@cennydd being railroaded into writing book about Agile UX by audience 🙂
Watching @jmspool take down the m&s site live, funny end to #uxlondon
design research: discussion guide – start as wide as possible, narrow slowly
you must be stupid, you got three stupid users”” client response when first watching a lab usability test @leisa”
Everyone loves doing design work, and everybody can do design, with collaboration/facilitation. My main take-away, I think.
the most striking truth of the curve is that zero users give zero insights (JN – final one of @leisa ‘s presentation)  
the most important brand message is task completion”” says @jmspool”
even the smallest amount of data beats none”” (JN)
Users don’t think in sections – developers do.
Scent Depends on Context: Generic links at the bottom of the page are contextless.
a suitable time to remind anyone who missed it of Marrying Web Analytics and User Experience http://bit.ly/Jduw3
….don’t be afraid of getting a bit creative (@leisa) #uxlondon  
Is it worth the resources put in to create decorative graphics if you haven’t got the content right?
self reported claims are unreliable, as are user speculations about future behaviour (JN)  
” 205. Mesquaresmall_normal Mark_Stringer RT @rapella “”our brains just don’t work the way we think they do”” (@leisa) #uxlondon thx @solle 2 days ago from web    “
“””our brains just don’t work the way we think they do”” (@leisa)
when to do design research? I say it never stops
design research will get you empathetic ‘to solve a problem you must first understand it’ (Kim Goodwin)
“Search is users creating their own links. They type in the trigger word they were expecting. “”Bring your own link”
great mixture of people in this workshop from many different places and job types
@leisa asking everyone their names and 3 tags that describe them
Force writing: Come up with 2 words that are opposites and figure how they can work with the problem
#UXLondon is like sending the creative half of your brain to a gymnasium for days. Really enjoyable stuff.
I really am the only person here without an iPhone and a Mac.
Ux mgmt. Key to growth and impact is to increase reputation. But how does one measure that?
Lots of shoes being waved in the air in this morning workshop with Eric Reiss.
the word ideation impresses clients
Excited about sketching workshop at #uxlondon. Won’t be tweeting, it’s pen time 🙂 pencil, then pen time (practiceyourgrip)
If you have a good experience you will tell three friends. If you are an unhappy customer, you will tell 17 people
When users comparison-shop using pogostick techniques: purchase=11% . Compare to 55% using product lists.
@lukewdesign: All my notes from #uxlondon today: http://www.lukew.com/ff/archive.asp
lukewdesign Left the pub to go hear design talks in a loft. What’s wrong with me?
@odannyboy workshop summary: Collaboratively sketch concepts rapidly and without fear. Quantity first. Refine and define later.
workshop summary: home pages should look more like site maps
Who will they invite next year: Alan Cooper, Jacob Nielsen and JJ Garrett? Tough deal to beat this lineup.
if your team succeeds all the time, then fire them. They’re not trying hard enough. Bill Buxton
@leisa: When users comparison-shop using pogostick techniques: purchase=11% . Compare to 55% using product lists
Another good day at #uxlondon. Not sure I agree with a couple of things @jmspool said however hard to argue with his real user testing stats
Learned how to draw a circle in UX London – put your pinky on the page and have a couple of practice gos in the air first
if you’re not spending time watching people use your site there is no way you’re designing a good site
The back button is the button of doom. When they use that you’re losing them already, beware!
the best way to solve arguments is to have everyone watching users actually using the site @jmspool
There is no-one at #uxlondon who anyone would want a ‘user experience’ with. I would like to give them an experinece of my Klingon #gesture  
@leisa: the best links are 7-12 words in length #uxlondon > Knowledge to pass on!
@jmspool asks – if Domino’s Pizza has a 7% conversion then what on earth are the other 93% doing on the site? Window shopping!
Users are more likely to click the home link while on the home page than click to view the featured content. Crazy!
anyone who tells you that your homepage is for brand, to learn about your products/your business etc. They’re wrong
Homepage purpose – to get people to other pages, usually to a category page. Divide real estate accordingly
alphabetical order is the same as random order in 99% of cases
Don’t be afraid to imitate when learning (not copy) great app design. Remember those that imitated the master artists?
sketchbooks aren’t about being a good artist, they’re about being a good thinker
people do NOT learn the structure of your site by using it. They have no sense of the orgsn of ur site, nor do they care
people who choose a ‘Store’ page tend to never choose another ‘Store’ page in the same session
Store pages = groups of department pages. Helps users tell the system what they *don’t* want to see (eg. business or sports)
people type very generic terms into search – this is the main reason search fails (behaviour not technology)
RITE Method – Rapid Iterative Testing and Evaluation and formative v summative testing approaches
Department pages are for windowing, gallery pages are for selecting. Users get this.
“I’m hearing the @jmspool stuff from #uxlondon with a big fat “”it depends”” looming in my head. Anyone else the same?   “
users are telling you every day what trigger words they’re looking for and on what pages. Look at your search logs.
“Changes in the web don’t change the fundamentals of human behaviour”” (@jmspool)
content sucks the user towards it (this is why your content has to suck… like a vacuum cleaner)
humans = informavours  
nobody goes to a website without a purpose. except web designers
It appears @jmspool is giving the exact same talk right now at #uxlondon that I saw on a roadshow 5 years ago. Still holds true, I guess.
only if you have Uniquely Identified Content (like Amazon) do you get an exception to the searching = predictor of problems rule  you are *much* more likely to find what you’re looking for if you DON’T use search
pogosticking = when the user bounces between levels of the information hierarchy seeking their target content page
3 scent failure predictors: use of the back button, pogo-sticking, use of search
the back button is the button of doom (repeat after @jmspool)
wireframing 2.0 #uxlondon goodies http://tr.im/uxlondongoodies
I like using watercolour because it is less controlled, it forces you to work with mistakes
the no.1 thing that users base the quality of their experience on is whether or not they complete their task
Users seek content. The Target Content page is the daddy of all pages. We need to scent to get a user there via Gallery Pages
Want to learn HTML? try these http://bit.ly/Roryw http://bit.ly/VE7sj
Target Content Page = the page the user is looking for to solve their objective. The most important page on the site for that user
Wonderful. Stuck in toilet cubicle at #uxlondon. Just my luck. can someone help?
interactive wireframes have to be in their native environment
RE: links. Be direct. Guide users with purpose and clarity avoid … the mechanics of clicking http://bit.ly/eyub
The limitations of our sense of vision could be informing design more strongly  
good design is like air conditioning. You don’t notice it unless there’s something wrong
things that stop ppl frm scrolling: Design elements tht look like the bottom-white space, text tht looks like disclaimer
users look for blue & underlines. yes, it’s ugly and hard to see but we’ve trained users to look for that
what makes users confident – ‘i know where this link is going to take me’
you need to know – why are users coming to your site? what are their trigger words?
iceberg syndrome: people assume most important stuff is at top. If ‘marketing fluff’ is at top, don’t bother scrolling Book idea from #uxlondon Innovation Games: Creating Breakthrough Products and Services http://bit.ly/rHBFN
Navigation Graphics communicate scent. Content Graphics convey information. Ornamental Graphics do something else
the only people who care about what ‘section’ of a site something is in is people who manage the site. Users couldn’t care less   baseball – it’s 15mins of excitement jammed into 2.5hrs
homepages should look more like sitemaps in @jmspool’s opinion. It’s not clutter. Link rich homepages do better than sparse pages
cute/brand/marketing type links don’t work (mystery meat) [take note, clients! :)]
Keep scent by getting more and more specific. Go more general and you’ll lose the scent
Jared says the 3 click rule is ‘complete bullshit’. Tell your boss
short pages reduce scent. The best pages are *really* long. ref: CNN, Yahoo, Amazon, NYT
Re: invisible design: I do like it sometimes, but I love the heart stopping exasperation that amazing design gives me
Users don’t like to scroll? that’s more bullsh*t says @jmspool #uxlondon (via @Wandster) – It’s true, we’ve observed this for years now
Do lots. Diverge don’t converge
navigation panels are often scentless. Scent is specific, navigation is often not
Post-it easel pads http://bit.ly/94C6i
iceberg syndrome: people assume important stuff is at the top. If [that’s] ‘marketing fluff’, don’t bother scrolling
Pens are friends. Pencils will betray you
information masking: when users look at a page they focus on only the portion of the page that has consistently given them good use
The play-by-play is very informative
Studies show users can be equally happy with content that is 20 clicks away. Don’t quote that 3 click rule
most of the time BYOL (bring your own link) via search doesn’t work  
Following scent: ppl don’t mind clicking lots of links to find content *but* only if they feel that each click brings them closer
when the user comes to the page they scan for trigger words, if they find one, they click on it. If they don’t, they go to search
Room full of people hanging upside-down to prove your brain thinks light comes from the top of your head
the only time users complain about clicks is when the information scent has gone
Make your content suck! Learning from Jared Spool how links give off ‘scent’ and ‘suck’ people to content based on ‘trigger words
humans = informavours
Content must Suck, that is, content should Suck users towards it
Jared says: the best websites have a lot of content
Jared is talking about the Scent of Information and why it is more effective than designing for navigation
Laundry process masterpiece from sketching workshop by don norman, myself and another guy http://twitpic.com/7jdon
your bellybutton very important for vertical lines. It’s like a visual landmark. Pull the lines toward it  
#uxlondon good. but locks in toilets turn wrong way. towel dispenser invisible. and too high for kids. stair keeps tripping me.
haven’t heard the words ‘social media’ once at #uxlondon – lets keep it that way
Designers can influence business strategy. Business can benefit from design insights
693. Luke is teaching us how to bullshit our managers with random Power Point slides! Ninja cat effect!  
Pencils Before Pixels
i need to observe and draw people more (plain and simple)
can’t help feel the future is search-based though. Who really wants to categorise stuff?
“How do you draw a blur?”” (thumb, B pencil and watercolour would be my answer)    “
The Don: ‘How do you draw a blur?’ Mark: ‘You lick your page’  
if notation is aimed at recording, diagramming is aimed at explaining  
tips for explanatory mapping & diagramming: balance style and substance, think about how to direct attention where you want it   style v substance – think about who your audience is
infographics: honest quality best – avoid slick
showing people your sucky drawings is part of the growing process
good method for drawing figures (thanks Mark Baskinger)
Bill: I like using watercolour because it is less controlled, it forces you to work with mistakes
plan before you sketch  
moving onto visualising functional relationships – communicating how things interact together so it makes sense to others
there is no necessarily right way to categorise content, though there are a few wrong ways
people really do organise their bookshelves by colour  
i can recommend Trio Scribli pens #uxlondon (via @solle) oops Trio Scribbi http://bit.ly/XCzaL
more notational sketching tips: respect the borders (esp. the gutter), print neatly (annotations), white space is ok
notational sketching tips: fast & loose, use icons, images & symbols, portability is important (in context), date your pages
analysing visual input (what you see) and deciding what to record is a particular kind of drawing skill
notational sketching = the act of recording things that you see in the world. Mostly for your sketchbook, less so for sharing if you have an element in your sketch that is weak or less deliberate, it attracts attention & detracts from your entire sketch The only people who care about balance in a sitemap are the IAs, users just want to find the information they need
sketching is physical thought in my book
sketching becomes a magic trick. I can draw this and you can’t. That’s a powerful thing
i agree. you can’t copy and paste sketched wireframes. I think that’s incredibly important
these are all ‘ungood’ ways of drawing a circle
i can recommend Trio Scribli pens
move the point of your arrow back just a tiny bit off centre and it will look better
build your sketches up sequentially, add weight and tone onto the skeleton
avoid crosshatching in wireframes, starts to ‘pop’ too much. Use various weight of diagonal or vertical lines instead sketchiness = this is not a finished idea, I’m still thinking about this. Sketching holds the conversation back to the big picture
if you can’t see the tip of your pencil you can’t draw
carry a sketchbook all the time. practice sketching all the time. practice straight lines, squares, using hatching for tone
techniques for better hand drawn wireframes: use non-repro blue for underlay drawing (it disappears when copied)
you have to warm up before you can sketch properly
ok this is nuts. people have paid over a grand to sit in a room and get taught how to sketch?
of course I’m participating! my vertical lines are much better than my horizontal  
(feels like sketch pilates)
Pencils Before Pixels
thinking is a fast paced activity, the pencil is simple & immediate, a good, fast tool for capturing thought
why are we here (in this sketching workshop)? to become better communicators
how many of you guys are IxDs? And how many are UX Designers?’ Cue chaos  
sketching workshop kicking off, hooray! ‘and we’re going to get kind of sweaty’
Apple Human Interface Guidelines – great insight into how apple design interfaces – http://bit.ly/M4GGY
Too simple is boring. To complex is frustrating. There’s an ideal amount. Experience moves the preferred complexity up
#thedon – In Favour of Complexity http://tinyurl.com/n2u3vp (via @bogiezero) #uxlondon (thx again @lukew)
Decorating’ data rather than using web design to provide better user access is dangerous
Complexity is not bad. Complicated is bad
Despite getting called out by Don Norman, I stand by the fact that very few people customize Web pages
Very cool….just watched Don Norman and Luke Wroblewski have a conversation about Yahoo and Google
As I get better at something, I need increased complexity to maintain interest, otherwise I get bored
Quote of the day ‘I know what every individual word in the paragraph means but when you put them in that order I don’t understand’
we say we want simplicity but we buy things because they’ve got more features
The reason the ipod is such a success is that it is a complete system. License music + iTunes + iPod
But the Graphical User Interface does not scale
Google’s advanced search interfaces helps me do something complex in a supported way and starts to teach me Boolean search
People with messy offices are often better at finding materials  
You can contain complexity by putting things in modular clumps so you only see options when you need them
And attendees of @uxlondon were unfortunate to miss ‘Shaping the Future of Mixed Plastics’ which clashed http://tinyurl.com/m5fu5t Shame…
So true: Simple things can be complex. Complex things can be understandable. Complexity isn’t simply Complicatedness. #uxlondon #donnorman
“Reading “”101 Things I Learned in Architecture School”” by Matthew Frederick, per @lukewdesign’s recommendation @ #uxlondon.
Shattered after UX London. Must have drawn 50 planed arrows since yesterday
In Jared Spool’s workshop at #uxlondon. Reminds me of Bible verse – There is nothing new under the sun
Yip, that’s my slump from UXLondon high complete … now back down to earth…
@UXlondon one thing to improve on, albeit nothing to do with the actual event, you need a back-network-styled website so people can connect.
“Some do, but others are happy with sketches. Learnt at #uxlondon: “”All you really need is a picture and a conversation.”
RT @odannyboy: My #uxlondon slides from my workshop http://is.gd/15b3Z and presentation http://is.gd/15b4G are up on Slideshare
@leisa slides for her #uxlondon workshop are now on slideshare (http://bit.ly/1IfSvQ)
Back in the office after #UXLondon {sigh} … where do I begin?!
fjordaan If you missed yesterday’s tweetstorm, my #uxlondon summary is up on our blog http://is.gd/158XD
@uxlondon will be pulling stuff together and there will also be a redux of the whole thing in various forms.
anti-patterns’ http://bit.ly/17yCa #uxlondon
@pocopina haven’t heard the words ‘social media’ once at #uxlondon – lets keep it that way 🙂
Back at work after #uxlondon. A pile of business cards and receipts on my desk is slowly forming into a semblance of order.  #uxlondon – had a great time and really enjoyed the talks and meeting all the UX folks. Time to process the inbox…
Sketches are a very powerful tool, much more so if you master your medium. #uxlondon – Sketching is key to the design process.
Number 41 of my UX methods trading cards is missing. Help. Help. #uxlondon
Disappointed at @jmspool workshop: learned these truths 7yrs ago. Easy targets and Jakob-like dogmatism. #uxlondon
@jmspool really enjoyed your workshop at uxlondon… stuff i kinda knew but great to get true confirmation
@UXlondon @cennydd is running his workshop in an agile fashion. People are playing planning poker to decide what to cover!
Great way to finish #uxlondon; a drink with @clagnut with a discussion of font embedding, Silverback and Agile/UX. UX geekout is complete.  
there’s a usability conference going on in London – someone I follow is tweeting from that rubbish from there #UXLondon
hoping to find something to provoke my enthusiasm in the way uxlondon has done for yours. Sounds like a great event
Remarkable observation from Maggie Hanley:no English speakers & all the woman presenters at #uxlondon were Australian.
Wish there were 3 of me so I could have seen everything or just had enough brain to absorb it all!  
Enjoying wi-fi on train home from #uxlondon – Nowhere near O’Reilly #railsconf standards, but Jared Spool and @lukewdesign rocked!
Wireframes 2.0 validated the path I’m on, but dare I go the final step and abandon paper altogether? On some projects, yes. @odannyboy’s brainstorming workshop certainly made us think, but IMO doesn’t answer trickiest thing: how to reach consensus.   Disappointed at @jmspool workshop: learned these truths 7yrs ago. Easy targets and Jakob-like dogmatism. Also, uninteractive. #uxlondon
Conference highlight presentation from Don Norman, starting with apparent heresy: Complexity is not a problem. Complicated is.   Design as activity, not artifact. Designer as facilitator, not rockstar. Start from experience, not system @peterme
Intuitive = reducing target knowledge; subtly increasing current knowledge
Architecture learnings. Parti = guiding concept for design decisions
Enjoy your cut ‘n paste, folks. I’ll enjoy my evening of free beer and birthday fun. #uxlondon #priorities
2 options for survey: ‘No thanks’ and ‘Do survey later’. Think they need a Plan B.
In fact I’d even go so far as to say that #uxlondon has reconfirmed my love for what I do and that the future of UX is very bright indeed
@cennydd on agile: distributed teams do not work. Yup, got experience with that!
“quote of #uxlondon? (by retweet volume)””You could look at what your competitors are doing. That way you can always be one step behind them””
@cennydd being railroaded into writing book about Agile UX by audience 🙂
Watching @jmspool take down the m&s site live, funny end to #uxlondon
design research: discussion guide – start as wide as possible, narrow slowly
“””you must be stupid, you got three stupid users”” client response when first watching a lab usability test @leisa”
Everyone loves doing design work, and everybody can do design, with collaboration/facilitation. My main take-away, I think.
the most striking truth of the curve is that zero users give zero insights (JN – final one of @leisa ‘s presentation)
“””the most important brand message is task completion”” says @jmspool
“””even the smallest amount of data beats none”” (JN)
Users don’t think in sections – developers do.
Scent Depends on Context: Generic links at the bottom of the page are contextless.
a suitable time to remind anyone who missed it of Marrying Web Analytics and User Experience http://bit.ly/Jduw3
….don’t be afraid of getting a bit creative (@leisa) #uxlondon  
Is it worth the resources put in to create decorative graphics if you haven’t got the content right?
self reported claims are unreliable, as are user speculations about future behaviour (JN)  
” 205. Mesquaresmall_normal Mark_Stringer RT @rapella “”our brains just don’t work the way we think they do”” (@leisa) #uxlondon thx @solle 2 days ago from web    “
“””our brains just don’t work the way we think they do”” (@leisa)
when to do design research? I say it never stops
design research will get you empathetic ‘to solve a problem you must first understand it’ (Kim Goodwin)
“Search is users creating their own links. They type in the trigger word they were expecting. “”Bring your own link””
great mixture of people in this workshop from many different places and job types
@leisa asking everyone their names and 3 tags that describe them
Force writing: Come up with 2 words that are opposites and figure how they can work with the problem
#UXLondon is like sending the creative half of your brain to a gymnasium for days. Really enjoyable stuff.
I really am the only person here without an iPhone and a Mac
Ux mgmt. Key to growth and impact is to increase reputation. But how does one measure that?
Lots of shoes being waved in the air in this morning workshop with Eric Reiss.
the word ideation impresses clients
Excited about sketching workshop at #uxlondon. Won’t be tweeting, it’s pen time 🙂 pencil, then pen time (practiceyourgrip
If you have a good experience you will tell three friends. If you are an unhappy customer, you will tell 17 people
When users comparison-shop using pogostick techniques: purchase=11% . Compare to 55% using product lists
@lukewdesign: All my notes from #uxlondon today: http://www.lukew.com/ff/archive.asp
lukewdesign Left the pub to go hear design talks in a loft. What’s wrong with me?
@odannyboy workshop summary: Collaboratively sketch concepts rapidly and without fear. Quantity first. Refine and define later.
workshop summary: home pages should look more like site maps
Who will they invite next year: Alan Cooper, Jacob Nielsen and JJ Garrett? Tough deal to beat this lineup.
if your team succeeds all the time, then fire them. They’re not trying hard enough. Bill Buxton
@leisa: When users comparison-shop using pogostick techniques: purchase=11% . Compare to 55% using product lists
Another good day at #uxlondon. Not sure I agree with a couple of things @jmspool said however hard to argue with his real user testing stats
Learned how to draw a circle in UX London – put your pinky on the page and have a couple of practice gos in the air first
if you’re not spending time watching people use your site there is no way you’re designing a good site
The back button is the button of doom. When they use that you’re losing them already, beware!
the best way to solve arguments is to have everyone watching users actually using the site @jmspool
There is no-one at #uxlondon who anyone would want a ‘user experience’ with. I would like to give them an experinece of my Klingon #gesture  
@leisa: the best links are 7-12 words in length #uxlondon > Knowledge to pass on!
@jmspool asks – if Domino’s Pizza has a 7% conversion then what on earth are the other 93% doing on the site? Window shopping!
Users are more likely to click the home link while on the home page than click to view the featured content. Crazy!
anyone who tells you that your homepage is for brand, to learn about your products/your business etc. They’re wrong
Homepage purpose – to get people to other pages, usually to a category page. Divide real estate accordingly
alphabetical order is the same as random order in 99% of cases
Don’t be afraid to imitate when learning (not copy) great app design. Remember those that imitated the master artists?
sketchbooks aren’t about being a good artist, they’re about being a good thinker
people do NOT learn the structure of your site by using it. They have no sense of the orgsn of ur site, nor do they care
people who choose a ‘Store’ page tend to never choose another ‘Store’ page in the same session
Store pages = groups of department pages. Helps users tell the system what they *don’t* want to see (eg. business or sports)
people type very generic terms into search – this is the main reason search fails (behaviour not technology)
RITE Method – Rapid Iterative Testing and Evaluation and formative v summative testing approaches
Department pages are for windowing, gallery pages are for selecting. Users get this.
“I’m hearing the @jmspool stuff from #uxlondon with a big fat “”it depends”” looming in my head. Anyone else the same?   “
users are telling you every day what trigger words they’re looking for and on what pages. Look at your search logs.
“Changes in the web don’t change the fundamentals of human behaviour”” (@jmspool)
content sucks the user towards it (this is why your content has to suck… like a vacuum cleaner)
humans = informavours  
nobody goes to a website without a purpose. except web designers
It appears @jmspool is giving the exact same talk right now at #uxlondon that I saw on a roadshow 5 years ago. Still holds true, I guess.
only if you have Uniquely Identified Content (like Amazon) do you get an exception to the searching = predictor of problems rule  you are *much* more likely to find what you’re looking for if you DON’T use search
pogosticking = when the user bounces between levels of the information hierarchy seeking their target content page
3 scent failure predictors: use of the back button, pogo-sticking, use of search
the back button is the button of doom (repeat after @jmspool)
wireframing 2.0 #uxlondon goodies http://tr.im/uxlondongoodies
I like using watercolour because it is less controlled, it forces you to work with mistakes
the no.1 thing that users base the quality of their experience on is whether or not they complete their task
Users seek content. The Target Content page is the daddy of all pages. We need to scent to get a user there via Gallery Pages
Want to learn HTML? try these http://bit.ly/Roryw http://bit.ly/VE7sj
Target Content Page = the page the user is looking for to solve their objective. The most important page on the site for that user
Wonderful. Stuck in toilet cubicle at #uxlondon. Just my luck. can someone help?
interactive wireframes have to be in their native environment
RE: links. Be direct. Guide users with purpose and clarity avoid … the mechanics of clicking http://bit.ly/eyub
The limitations of our sense of vision could be informing design more strongly  
good design is like air conditioning. You don’t notice it unless there’s something wrong
things that stop ppl frm scrolling: Design elements tht look like the bottom-white space, text tht looks like disclaimer
users look for blue & underlines. yes, it’s ugly and hard to see but we’ve trained users to look for that.
what makes users confident – ‘i know where this link is going to take me’
you need to know – why are users coming to your site? what are their trigger words?
iceberg syndrome: people assume most important stuff is at top. If ‘marketing fluff’ is at top, don’t bother scrolling Book idea from #uxlondon Innovation Games: Creating Breakthrough Products and Services http://bit.ly/rHBFN

And attendees of @uxlondon were unfortunate to miss ‘Shaping the Future of Mixed Plastics’ which clashed http://tinyurl.com/m5fu5t Shame…  

New blog post reviewing #uxlondon http://www.whiteoctober.co.uk/blog/2009/06/19/uxlondon/  

So true: Simple things can be complex. Complex things can be understandable. Complexity isn’t simply Complicatedness.

“Reading “”101 Things I Learned in Architecture School”” by Matthew Frederick, per @lukewdesign’s recommendation

Shattered after UX London. Must have drawn 50 planed arrows since yesterday

In Jared Spool’s workshop at #uxlondon. Reminds me of Bible verse – There is nothing new under the sun

Yip, that’s my slump from UXLondon high complete … now back down to earth…  

@UXlondon one thing to improve on, albeit nothing to do with the actual event, you need a back-network-styled website so people can connect.

“Some do, but others are happy with sketches. Learnt at #uxlondon: “”All you really need is a picture and a conversation.””  “

RT @odannyboy: My #uxlondon slides from my workshop http://is.gd/15b3Z and presentation http://is.gd/15b4G are up on Slideshare

@leisa slides for her #uxlondon workshop are now on slideshare (http://bit.ly/1IfSvQ )

Back in the office after #UXLondon {sigh} … where do I begin?!

fjordaan If you missed yesterday’s tweetstorm, my #uxlondon summary is up on our blog http://is.gd/158XD

@uxlondon will be pulling stuff together and there will also be a redux of the whole thing in various forms.

anti-patterns’ http://bit.ly/17yCa #uxlondon

@pocopina haven’t heard the words ‘social media’ once at #uxlondon – lets keep it that way 🙂

Back at work after #uxlondon. A pile of business cards and receipts on my desk is slowly forming into a semblance of order.

#uxlondon – had a great time and really enjoyed the talks and meeting all the UX folks. Time to process the inbox…

Sketches are a very powerful tool, much more so if you master your medium. #uxlondon – Sketching is key to the design process.

Number 41 of my UX methods trading cards is missing. Help. Help. #uxlondon

Disappointed at @jmspool workshop: learned these truths 7yrs ago. Easy targets and Jakob-like dogmatism. #uxlondon

@jmspool really enjoyed your workshop at uxlondon… stuff i kinda knew but great to get true confirmation.

@UXlondon @cennydd is running his workshop in an agile fashion. People are playing planning poker to decide what to cover!

Great way to finish #uxlondon; a drink with @clagnut with a discussion of font embedding, Silverback and Agile/UX. UX geekout is complete.  

there’s a usability conference going on in London – someone I follow is tweeting from that rubbish from there #UXLondon

hoping to find something to provoke my enthusiasm in the way uxlondon has done for yours. Sounds like a great event

Remarkable observation from Maggie Hanley:no English speakers & all the woman presenters at #uxlondon were Australian.

Wish there were 3 of me so I could have seen everything or just had enough brain to absorb it all!

Enjoying wi-fi on train home from #uxlondon – Nowhere near O’Reilly #railsconf standards, but Jared Spool and @lukewdesign rocked!

Wireframes 2.0 validated the path I’m on, but dare I go the final step and abandon paper altogether? On some projects, yes.

@odannyboy’s brainstorming workshop certainly made us think, but IMO doesn’t answer trickiest thing: how to reach consensus.

Disappointed at @jmspool workshop: learned these truths 7yrs ago. Easy targets and Jakob-like dogmatism. Also, uninteractive. #uxlondon

Conference highlight presentation from Don Norman, starting with apparent heresy: Complexity is not a problem. Complicated is.   Design as activity, not artifact. Designer as facilitator, not rockstar. Start from experience, not system @peterme

Intuitive = reducing target knowledge; subtly increasing current knowledge

Architecture learnings. Parti = guiding concept for design decisions

Enjoy your cut ‘n paste, folks. I’ll enjoy my evening of free beer and birthday fun. #uxlondon #priorities

2 options for survey: ‘No thanks’ and ‘Do survey later’. Think they need a Plan B.

In fact I’d even go so far as to say that #uxlondon has reconfirmed my love for what I do and that the future of UX is very bright indeed.

@cennydd on agile: distributed teams do not work. Yup, got experience with that!

“quote of #uxlondon? (by retweet volume)””You could look at what your competitors are doing. That way you can always be one step behind them

@cennydd being railroaded into writing book about Agile UX by audience 🙂

Watching @jmspool take down the m&s site live, funny end to #uxlondon

design research: discussion guide – start as wide as possible, narrow slowly

you must be stupid, you got three stupid users”” client response when first watching a lab usability test @leisa”

Everyone loves doing design work, and everybody can do design, with collaboration/facilitation. My main take-away, I think.

the most striking truth of the curve is that zero users give zero insights (JN – final one of @leisa ‘s presentation)

the most important brand message is task completion”” says @jmspool”

even the smallest amount of data beats none”” (JN)

Users don’t think in sections – developers do.

Scent Depends on Context: Generic links at the bottom of the page are contextless.

a suitable time to remind anyone who missed it of Marrying Web Analytics and User Experience http://bit.ly/Jduw3

….don’t be afraid of getting a bit creative (@leisa) #uxlondon  

Is it worth the resources put in to create decorative graphics if you haven’t got the content right?

self reported claims are unreliable, as are user speculations about future behaviour (JN)  

” 205. Mesquaresmall_normal Mark_Stringer RT @rapella “”our brains just don’t work the way we think they do”” (@leisa) #uxlondon thx @solle 2 days ago from web    ”

“””our brains just don’t work the way we think they do”” (@leisa)

when to do design research? I say it never stops

design research will get you empathetic ‘to solve a problem you must first understand it’ (Kim Goodwin)

“Search is users creating their own links. They type in the trigger word they were expecting. “”Bring your own link”

great mixture of people in this workshop from many different places and job types

@leisa asking everyone their names and 3 tags that describe them

Force writing: Come up with 2 words that are opposites and figure how they can work with the problem

#UXLondon is like sending the creative half of your brain to a gymnasium for days. Really enjoyable stuff.

I really am the only person here without an iPhone and a Mac.

Ux mgmt. Key to growth and impact is to increase reputation. But how does one measure that?

Lots of shoes being waved in the air in this morning workshop with Eric Reiss.

the word ideation impresses clients

Excited about sketching workshop at #uxlondon. Won’t be tweeting, it’s pen time 🙂 pencil, then pen time (practiceyourgrip)

If you have a good experience you will tell three friends. If you are an unhappy customer, you will tell 17 people

When users comparison-shop using pogostick techniques: purchase=11% . Compare to 55% using product lists.

@lukewdesign: All my notes from #uxlondon today: http://www.lukew.com/ff/archive.asp

lukewdesign Left the pub to go hear design talks in a loft. What’s wrong with me?

@odannyboy workshop summary: Collaboratively sketch concepts rapidly and without fear. Quantity first. Refine and define later.

workshop summary: home pages should look more like site maps

Who will they invite next year: Alan Cooper, Jacob Nielsen and JJ Garrett? Tough deal to beat this lineup

if your team succeeds all the time, then fire them. They’re not trying hard enough. Bill Buxton

@leisa: When users comparison-shop using pogostick techniques: purchase=11% . Compare to 55% using product lists

Another good day at #uxlondon. Not sure I agree with a couple of things @jmspool said however hard to argue with his real user testing stats

Learned how to draw a circle in UX London – put your pinky on the page and have a couple of practice gos in the air first

if you’re not spending time watching people use your site there is no way you’re designing a good site

The back button is the button of doom. When they use that you’re losing them already, beware!

the best way to solve arguments is to have everyone watching users actually using the site @jmspool

There is no-one at #uxlondon who anyone would want a ‘user experience’ with. I would like to give them an experinece of my Klingon #gesture  

@leisa: the best links are 7-12 words in length #uxlondon > Knowledge to pass on!

@jmspool asks – if Domino’s Pizza has a 7% conversion then what on earth are the other 93% doing on the site? Window shopping!

Users are more likely to click the home link while on the home page than click to view the featured content. Crazy!

anyone who tells you that your homepage is for brand, to learn about your products/your business etc. They’re wrong

Homepage purpose – to get people to other pages, usually to a category page. Divide real estate accordingly

alphabetical order is the same as random order in 99% of cases

Don’t be afraid to imitate when learning (not copy) great app design. Remember those that imitated the master artists?

sketchbooks aren’t about being a good artist, they’re about being a good thinker

people do NOT learn the structure of your site by using it. They have no sense of the orgsn of ur site, nor do they care

people who choose a ‘Store’ page tend to never choose another ‘Store’ page in the same session

Store pages = groups of department pages. Helps users tell the system what they *don’t* want to see (eg. business or sports)

people type very generic terms into search – this is the main reason search fails (behaviour not technology)

RITE Method – Rapid Iterative Testing and Evaluation and formative v summative testing approaches

Department pages are for windowing, gallery pages are for selecting. Users get this.

“I’m hearing the @jmspool stuff from #uxlondon with a big fat “”it depends”” looming in my head. Anyone else the same?   “

users are telling you every day what trigger words they’re looking for and on what pages. Look at your search logs.

“Changes in the web don’t change the fundamentals of human behaviour”” (@jmspool)

content sucks the user towards it (this is why your content has to suck… like a vacuum cleaner)

humans = informavours  

nobody goes to a website without a purpose. except web designers

It appears @jmspool is giving the exact same talk right now at #uxlondon that I saw on a roadshow 5 years ago. Still holds true, I guess.

only if you have Uniquely Identified Content (like Amazon) do you get an exception to the searching = predictor of problems rule  you are *much* more likely to find what you’re looking for if you DON’T use search

pogosticking = when the user bounces between levels of the information hierarchy seeking their target content page

3 scent failure predictors: use of the back button, pogo-sticking, use of search

the back button is the button of doom (repeat after @jmspool)

wireframing 2.0 #uxlondon goodies http://tr.im/uxlondongoodies

I like using watercolour because it is less controlled, it forces you to work with mistakes

the no.1 thing that users base the quality of their experience on is whether or not they complete their task

Users seek content. The Target Content page is the daddy of all pages. We need to scent to get a user there via Gallery Pages

Want to learn HTML? try these http://bit.ly/Roryw http://bit.ly/VE7sj

Target Content Page = the page the user is looking for to solve their objective. The most important page on the site for that user

Wonderful. Stuck in toilet cubicle at #uxlondon. Just my luck. can someone help?

interactive wireframes have to be in their native environment

RE: links. Be direct. Guide users with purpose and clarity avoid … the mechanics of clicking http://bit.ly/eyub

The limitations of our sense of vision could be informing design more strongly  

good design is like air conditioning. You don’t notice it unless there’s something wrong

things that stop ppl frm scrolling: Design elements tht look like the bottom-white space, text tht looks like disclaimer

users look for blue & underlines. yes, it’s ugly and hard to see but we’ve trained users to look for that

what makes users confident – ‘i know where this link is going to take me’

you need to know – why are users coming to your site? what are their trigger words?

iceberg syndrome: people assume most important stuff is at top. If ‘marketing fluff’ is at top, don’t bother scrolling Book idea from #uxlondon Innovation Games: Creating Breakthrough Products and Services http://bit.ly/rHBFN

Navigation Graphics communicate scent. Content Graphics convey information. Ornamental Graphics do something else

the only people who care about what ‘section’ of a site something is in is people who manage the site. Users couldn’t care less   baseball – it’s 15mins of excitement jammed into 2.5hrs

homepages should look more like sitemaps in @jmspool’s opinion. It’s not clutter. Link rich homepages do better than sparse pages

cute/brand/marketing type links don’t work (mystery meat) [take note, clients! :)]

Keep scent by getting more and more specific. Go more general and you’ll lose the scent

Jared says the 3 click rule is ‘complete bullshit’. Tell your boss

short pages reduce scent. The best pages are *really* long. ref: CNN, Yahoo, Amazon, NYT

Re: invisible design: I do like it sometimes, but I love the heart stopping exasperation that amazing design gives me

Users don’t like to scroll? that’s more bullsh*t says @jmspool #uxlondon (via @Wandster) – It’s true, we’ve observed this for years now

Do lots. Diverge don’t converge

navigation panels are often scentless. Scent is specific, navigation is often not

Post-it easel pads http://bit.ly/94C6i

iceberg syndrome: people assume important stuff is at the top. If [that’s] ‘marketing fluff’, don’t bother scrolling

Pens are friends. Pencils will betray you

information masking: when users look at a page they focus on only the portion of the page that has consistently given them good use

The play-by-play is very informative

Studies show users can be equally happy with content that is 20 clicks away. Don’t quote that 3 click rule

most of the time BYOL (bring your own link) via search doesn’t work  

Following scent: ppl don’t mind clicking lots of links to find content *but* only if they feel that each click brings them closer

when the user comes to the page they scan for trigger words, if they find one, they click on it. If they don’t, they go to search

Room full of people hanging upside-down to prove your brain thinks light comes from the top of your head

the only time users complain about clicks is when the information scent has gone

Make your content suck! Learning from Jared Spool how links give off ‘scent’ and ‘suck’ people to content based on ‘trigger words

humans = informavours

Content must Suck, that is, content should Suck users towards it

Jared says: the best websites have a lot of content

Jared is talking about the Scent of Information and why it is more effective than designing for navigation

Laundry process masterpiece from sketching workshop by don norman, myself and another guy http://twitpic.com/7jdon

your bellybutton very important for vertical lines. It’s like a visual landmark. Pull the lines toward it  

#uxlondon good. but locks in toilets turn wrong way. towel dispenser invisible. and too high for kids. stair keeps tripping me.

haven’t heard the words ‘social media’ once at #uxlondon – lets keep it that way

Designers can influence business strategy. Business can benefit from design insights

693. Luke is teaching us how to bullshit our managers with random Power Point slides! Ninja cat effect!  

Pencils Before Pixels

i need to observe and draw people more (plain and simple)

can’t help feel the future is search-based though. Who really wants to categorise stuff?

“How do you draw a blur?”” (thumb, B pencil and watercolour would be my answer)    “

The Don: ‘How do you draw a blur?’ Mark: ‘You lick your page’  

if notation is aimed at recording, diagramming is aimed at explaining  

tips for explanatory mapping & diagramming: balance style and substance, think about how to direct attention where you want it   style v substance – think about who your audience is

infographics: honest quality best – avoid slick

showing people your sucky drawings is part of the growing process

good method for drawing figures (thanks Mark Baskinger)

Bill: I like using watercolour because it is less controlled, it forces you to work with mistakes

plan before you sketch  

moving onto visualising functional relationships – communicating how things interact together so it makes sense to others

there is no necessarily right way to categorise content, though there are a few wrong ways

people really do organise their bookshelves by colour  

i can recommend Trio Scribli pens #uxlondon (via @solle) oops Trio Scribbi http://bit.ly/XCzaL

more notational sketching tips: respect the borders (esp. the gutter), print neatly (annotations), white space is ok

notational sketching tips: fast & loose, use icons, images & symbols, portability is important (in context), date your pages

analysing visual input (what you see) and deciding what to record is a particular kind of drawing skill

notational sketching = the act of recording things that you see in the world.

Mostly for your sketchbook, less so for sharing

if you have an element in your sketch that is weak or less deliberate, it attracts attention & detracts from your entire sketch

The only people who care about balance in a sitemap are the IAs, users just want to find the information they need

sketching is physical thought in my book

sketching becomes a magic trick. I can draw this and you can’t. That’s a powerful thing

i agree. you can’t copy and paste sketched wireframes. I think that’s incredibly important

these are all ‘ungood’ ways of drawing a circle

i can recommend Trio Scribli pens

move the point of your arrow back just a tiny bit off centre and it will look better

build your sketches up sequentially, add weight and tone onto the skeleton

avoid crosshatching in wireframes, starts to ‘pop’ too much. Use various weight of diagonal or vertical lines instead sketchiness = this is not a finished idea, I’m still thinking about this. Sketching holds the conversation back to the big picture

if you can’t see the tip of your pencil you can’t draw

carry a sketchbook all the time. practice sketching all the time. practice straight lines, squares, using hatching for tone

techniques for better hand drawn wireframes: use non-repro blue for underlay drawing (it disappears when copied)

you have to warm up before you can sketch properly

ok this is nuts. people have paid over a grand to sit in a room and get taught how to sketch?

of course I’m participating! my vertical lines are much better than my horizontal  

(feels like sketch pilates)

Pencils Before Pixels

thinking is a fast paced activity, the pencil is simple & immediate, a good, fast tool for capturing thought

why are we here (in this sketching workshop)? to become better communicators

how many of you guys are IxDs? And how many are UX Designers?’ Cue chaos  

sketching workshop kicking off, hooray! ‘and we’re going to get kind of sweaty’

Apple Human Interface Guidelines – great insight into how apple design interfaces – http://bit.ly/M4GGY

Too simple is boring. To complex is frustrating. There’s an ideal amount. Experience moves the preferred complexity up

#thedon – In Favour of Complexity http://tinyurl.com/n2u3vp (via @bogiezero) #uxlondon (thx again @lukew)

Decorating’ data rather than using web design to provide better user access is dangerous

Complexity is not bad. Complicated is bad

Despite getting called out by Don Norman, I stand by the fact that very few people customize Web pages

Very cool….just watched Don Norman and Luke Wroblewski have a conversation about Yahoo and Google

As I get better at something, I need increased complexity to maintain interest, otherwise I get bored

Quote of the day ‘I know what every individual word in the paragraph means but when you put them in that order I don’t understand’

we say we want simplicity but we buy things because they’ve got more features

The reason the ipod is such a success is that it is a complete system. License music + iTunes + iPod

But the Graphical User Interface does not scale

Google’s advanced search interfaces helps me do something complex in a supported way and starts to teach me Boolean search

People with messy offices are often better at finding materials  

You can contain complexity by putting things in modular clumps so you only see options when you need them

And attendees of @uxlondon were unfortunate to miss ‘Shaping the Future of Mixed Plastics’ which clashed http://tinyurl.com/m5fu5t Shame…

New blog post reviewing #uxlondon http://www.whiteoctober.co.uk/blog/2009/06/19/uxlondon/

So true: Simple things can be complex. Complex things can be understandable. Complexity isn’t simply Complicatedness. #uxlondon #donnorman

“Reading “”101 Things I Learned in Architecture School”” by Matthew Frederick, per @lukewdesign’s recommendation @ #uxlondon.

Shattered after UX London. Must have drawn 50 planed arrows since yesterday

In Jared Spool’s workshop at #uxlondon. Reminds me of Bible verse – There is nothing new under the sun

Yip, that’s my slump from UXLondon high complete … now back down to earth…

@UXlondon one thing to improve on, albeit nothing to do with the actual event, you need a back-network-styled website so people can connect.

“Some do, but others are happy with sketches. Learnt at #uxlondon: “”All you really need is a picture and a conversation.”

RT @odannyboy: My #uxlondon slides from my workshop http://is.gd/15b3Z and presentation http://is.gd/15b4G are up on Slideshare

@leisa slides for her #uxlondon workshop are now on slideshare (http://bit.ly/1IfSvQ)

Back in the office after #UXLondon {sigh} … where do I begin?!

fjordaan If you missed yesterday’s tweetstorm, my #uxlondon summary is up on our blog http://is.gd/158XD

@uxlondon will be pulling stuff together and there will also be a redux of the whole thing in various forms.

anti-patterns’ http://bit.ly/17yCa #uxlondon

@pocopina haven’t heard the words ‘social media’ once at #uxlondon – lets keep it that way 🙂

Sketches are a very powerful tool, much more so if you master your medium. #uxlondon – Sketching is key to the design process.

Number 41 of my UX methods trading cards is missing. Help. Help. #uxlondon

Disappointed at @jmspool workshop: learned these truths 7yrs ago. Easy targets and Jakob-like dogmatism. #uxlondon

@jmspool really enjoyed your workshop at uxlondon… stuff i kinda knew but great to get true confirmation

@UXlondon @cennydd is running his workshop in an agile fashion. People are playing planning poker to decide what to cover!

Great way to finish #uxlondon; a drink with @clagnut with a discussion of font embedding, Silverback and Agile/UX. UX geekout is complete.  

there’s a usability conference going on in London – someone I follow is tweeting from that rubbish from there #UXLondon

hoping to find something to provoke my enthusiasm in the way uxlondon has done for yours. Sounds like a great event

Remarkable observation from Maggie Hanley:no English speakers & all the woman presenters at #uxlondon were Australian.

Wish there were 3 of me so I could have seen everything or just had enough brain to absorb it all!  

Enjoying wi-fi on train home from #uxlondon – Nowhere near O’Reilly #railsconf standards, but Jared Spool and @lukewdesign rocked!

Wireframes 2.0 validated the path I’m on, but dare I go the final step and abandon paper altogether? On some projects, yes.

@odannyboy’s brainstorming workshop certainly made us think, but IMO doesn’t answer trickiest thing: how to reach consensus.

Disappointed at @jmspool workshop: learned these truths 7yrs ago. Easy targets and Jakob-like dogmatism. Also, uninteractive. #uxlondon

Conference highlight presentation from Don Norman, starting with apparent heresy: Complexity is not a problem. Complicated is.

Design as activity, not artifact. Designer as facilitator, not rockstar. Start from experience, not system @peterme

Intuitive = reducing target knowledge; subtly increasing current knowledge

Architecture learnings. Parti = guiding concept for design decisions

Enjoy your cut ‘n paste, folks. I’ll enjoy my evening of free beer and birthday fun. #uxlondon #priorities

2 options for survey: ‘No thanks’ and ‘Do survey later’. Think they need a Plan B.

In fact I’d even go so far as to say that #uxlondon has reconfirmed my love for what I do and that the future of UX is very bright indeed

@cennydd on agile: distributed teams do not work. Yup, got experience with that!

“quote of #uxlondon? (by retweet volume)””You could look at what your competitors are doing. That way you can always be one step behind them””

@cennydd being railroaded into writing book about Agile UX by audience 🙂

Watching @jmspool take down the m&s site live, funny end to #uxlondon

design research: discussion guide – start as wide as possible, narrow slowly

“you must be stupid, you got three stupid users” client response when first watching a lab usability test @leisa”

Everyone loves doing design work, and everybody can do design, with collaboration/facilitation. My main take-away, I think.

the most striking truth of the curve is that zero users give zero insights (JN – final one of @leisa ‘s presentation)

“the most important brand message is task completion” says @jmspool

“even the smallest amount of data beats none” (JN)

Users don’t think in sections – developers do.

Scent Depends on Context: Generic links at the bottom of the page are contextless.

a suitable time to remind anyone who missed it of Marrying Web Analytics and User Experience http://bit.ly/Jduw3

….don’t be afraid of getting a bit creative (@leisa) #uxlondon  

Is it worth the resources put in to create decorative graphics if you haven’t got the content right?

self reported claims are unreliable, as are user speculations about future behaviour (JN)  

” 205. Mesquaresmall_normal Mark_Stringer RT @rapella “”our brains just don’t work the way we think they do”” (@leisa) #uxlondon thx @solle 2 days ago from web    ”

“our brains just don’t work the way we think they do” (@leisa)

when to do design research? I say it never stops

design research will get you empathetic ‘to solve a problem you must first understand it’ (Kim Goodwin)

“Search is users creating their own links. They type in the trigger word they were expecting. “”Bring your own link””

great mixture of people in this workshop from many different places and job types

@leisa asking everyone their names and 3 tags that describe them

Force writing: Come up with 2 words that are opposites and figure how they can work with the problem

#UXLondon is like sending the creative half of your brain to a gymnasium for days. Really enjoyable stuff.

I really am the only person here without an iPhone and a Mac

Ux mgmt. Key to growth and impact is to increase reputation. But how does one measure that?

Lots of shoes being waved in the air in this morning workshop with Eric Reiss.

the word ideation impresses clients

Excited about sketching workshop at #uxlondon. Won’t be tweeting, it’s pen time 🙂 pencil, then pen time (practiceyourgrip

If you have a good experience you will tell three friends. If you are an unhappy customer, you will tell 17 people

When users comparison-shop using pogostick techniques: purchase=11% . Compare to 55% using product lists

@lukewdesign: All my notes from #uxlondon today: http://www.lukew.com/ff/archive.asp

lukewdesign Left the pub to go hear design talks in a loft. What’s wrong with me?

@odannyboy workshop summary: Collaboratively sketch concepts rapidly and without fear. Quantity first. Refine and define later.

workshop summary: home pages should look more like site maps

Who will they invite next year: Alan Cooper, Jacob Nielsen and JJ Garrett? Tough deal to beat this lineup.

if your team succeeds all the time, then fire them. They’re not trying hard enough. Bill Buxton

@leisa: When users comparison-shop using pogostick techniques: purchase=11% . Compare to 55% using product lists

Another good day at #uxlondon. Not sure I agree with a couple of things @jmspool said however hard to argue with his real user testing stats

Learned how to draw a circle in UX London – put your pinky on the page and have a couple of practice gos in the air first

if you’re not spending time watching people use your site there is no way you’re designing a good site

The back button is the button of doom. When they use that you’re losing them already, beware!

the best way to solve arguments is to have everyone watching users actually using the site @jmspool

There is no-one at #uxlondon who anyone would want a ‘user experience’ with. I would like to give them an experinece of my Klingon #gesture  

@leisa: the best links are 7-12 words in length #uxlondon > Knowledge to pass on!

@jmspool asks – if Domino’s Pizza has a 7% conversion then what on earth are the other 93% doing on the site? Window shopping!

Users are more likely to click the home link while on the home page than click to view the featured content. Crazy!

anyone who tells you that your homepage is for brand, to learn about your products/your business etc. They’re wrong

Homepage purpose – to get people to other pages, usually to a category page. Divide real estate accordingly

alphabetical order is the same as random order in 99% of cases

Don’t be afraid to imitate when learning (not copy) great app design. Remember those that imitated the master artists?

sketchbooks aren’t about being a good artist, they’re about being a good thinker

people do NOT learn the structure of your site by using it. They have no sense of the orgsn of ur site, nor do they care

people who choose a ‘Store’ page tend to never choose another ‘Store’ page in the same session

Store pages = groups of department pages. Helps users tell the system what they *don’t* want to see (eg. business or sports)

people type very generic terms into search – this is the main reason search fails (behaviour not technology)

RITE Method – Rapid Iterative Testing and Evaluation and formative v summative testing approaches

Department pages are for windowing, gallery pages are for selecting. Users get this.

“I’m hearing the @jmspool stuff from #uxlondon with a big fat “”it depends”” looming in my head. Anyone else the same?   “

users are telling you every day what trigger words they’re looking for and on what pages. Look at your search logs.

“Changes in the web don’t change the fundamentals of human behaviour”” (@jmspool)

content sucks the user towards it (this is why your content has to suck… like a vacuum cleaner)

humans = informavours  

nobody goes to a website without a purpose. except web designers

It appears @jmspool is giving the exact same talk right now at #uxlondon that I saw on a roadshow 5 years ago. Still holds true, I guess.

only if you have Uniquely Identified Content (like Amazon) do you get an exception to the searching = predictor of problems rule  you are *much* more likely to find what you’re looking for if you DON’T use search

pogosticking = when the user bounces between levels of the information hierarchy seeking their target content page

3 scent failure predictors: use of the back button, pogo-sticking, use of search

the back button is the button of doom (repeat after @jmspool)

wireframing 2.0 #uxlondon goodies http://tr.im/uxlondongoodies

I like using watercolour because it is less controlled, it forces you to work with mistakes

the no.1 thing that users base the quality of their experience on is whether or not they complete their task

Users seek content. The Target Content page is the daddy of all pages. We need to scent to get a user there via Gallery Pages

Want to learn HTML? try these http://bit.ly/Roryw http://bit.ly/VE7sj

Target Content Page = the page the user is looking for to solve their objective. The most important page on the site for that user

Wonderful. Stuck in toilet cubicle at #uxlondon. Just my luck. can someone help?

interactive wireframes have to be in their native environment

RE: links. Be direct. Guide users with purpose and clarity avoid … the mechanics of clicking http://bit.ly/eyub

The limitations of our sense of vision could be informing design more strongly  

good design is like air conditioning. You don’t notice it unless there’s something wrong

things that stop ppl frm scrolling: Design elements tht look like the bottom-white space, text tht looks like disclaimer

users look for blue & underlines. yes, it’s ugly and hard to see but we’ve trained users to look for that.

what makes users confident – ‘i know where this link is going to take me’

you need to know – why are users coming to your site? what are their trigger words?

iceberg syndrome: people assume most important stuff is at top. If ‘marketing fluff’ is at top, don’t bother scrolling

Book idea from #uxlondon Innovation Games: Creating Breakthrough Products and Services http://bit.ly/rHBFN

Audience Development

Posted in Business, content, links, Online, Twitter by solle on 10/03/2009

Notes from a recent presentation (the link to the presentation is at the foot of the post):

Audience development – pivotal to success

Audience Development is split between retaining satisfied customers and growing the customer base.

customer acquisition

one

manage SEO of all pages taking into consideration current best practice

by order of importance

on page:

  • <title> tag
  • Keyword frequency and density
  • Keyword in headings
  • Keyword in document name
  • Meta name description
  • Meta name keywords

off page:

  • Link anchor text contains keyword
  • More backlinks (higher PageRank)
  • Link Popularity within the Site’s Internal Link Structure
  • Page assessed as a hub
  • Page assessed as an authority
  • Link velocity (rate at which changes)

and remember

  • Balance paid & organic listings
  • Blended/universal results
  • Search term research & targeting
  • Ensure site design is search friendly
  • Avoid duplicate content & multiple site issues
  • Get authoritative mentions online by going beyond Linkbait

(thanks Dave Chaffey)

and then work on the 77 tips found here

two

network with SEO and audience development professionals to keep abreast of current best practice and innovations within the sector

make sure you are on Linkedin and join the

audience development group
Digital Publishing Network
LinkedSEO Group

make sure you are on

Twitter and follow the right people

three

run inhouse guerilla SEO best practice workshops in collaboration with marketing departments for content teams and front-end development

for content teams look no further than presenting the
BASIC principles of online journalism

for development teams look no further than running through point one

four

develop content sharing partnerships with third parties

research your sector and communicate with competitors direct and indirect and any other sites with similar content

start non-commercial content sharing by linking to each other’s content

remember – the link is king

five

Linkbuilding

ensure that you link from your content

remember – it’s a conversation

the web conversation should have no walls

build up links

tools and people that can help

Publish2.0
Onlinejournalism
Newsless
Buzzmachine
Silobreaker
Daylife
Yahoo Buzz
delicious
digg

and Twitter Tools

six

manage Social Media reputation:

embrace trends such as microblogging tool Twitter as access to new audiences and method of communicating with existing audience

“Dell believe $1m worth of business from Twitter”

Twitter Tools

Twitterfall
Monitter
Twitseeker
PleaseRT.me and Retweetist – retweeting tools
Filttr – filtering Twitter
beamagpie – advertising
Twist – trends
Twitbot
retweetradar
twilert – email alerts
Pingvine and Twitterfeed– RSS aggregator

seven

For content/news sites: every morning email a list of keywords to be used in titles and intros for the day’s content Google Trends and Google Keyword Search

customer retention

one

strengthen culture where customer retention is as important and vital to the business as customer acquisition

customer feedback should be viewed as some of the most important data available

involve all employees in positive and negative feedback

from it all employees will learn

what is important
what is relevant
what can be done to make positive change

two

customer retention is an ongoing conversation and that conversation requires managing and developing day to day

get to know your customers

beta groups
customer feedback roundtables
user testing
outbound calling

involve all departments including marketing, product and contact centre to develop a better understanding of customer’s needs and requirements

three

action customer feedback and develop further customer loyalty

and

feedback to customer the positive changes you have made

four

increase online dialogue with customers with a willingness and courage to publish and share concerns, questions, grievances

five

continually test important areas of the site using no/low-cost tools and action feedback into site enhancements/tweaks/BAU improvements

Website Grader
Web accessibility tools
Userfly and Feedbackarmy – User testing
Yahoo Site Explorer
Silverback – Guerilla user testing
SEODigger
Chalkmark, Treejack, OptimalSort at Optimal Workshop

six

create ‘User Experience team’ with existing members of staff to place the user voice into decisions

even if the team is only of ‘one’ a lot can be done

reference

Leah Buley’s How to be a UX Team of One

seven

reputation management: monitor the web for discussion (positive/negative) and proactively re-act

set yourself up with the monitoring tools for Twitter

and

Google Alerts
Trackur (+ free guide)
Reputation

(Audience Development presentation on Slideshare)

or download a PDF of it

Microblogging is here to stay

Posted in content, ideas, Online, Twitter by solle on 27/02/2009

Yesterday’s decent article By Richard Waters, Chris Nuttall and David Gelles ‘Sweet to tweet‘ and this morning’s post on e-consultancy’s blog ‘Why the real-time web isn’t really important‘ combined with Andrew Gerrard’s recent presentation at Digital Lounge just compound that ‘e-micros’ (email/microblogging) will continue to be the main communication means and that brevity will become the byword (pay attention to five.sentenc.es).

If you cannot say it in a paragraph then someone has probably said it better somewhere else and you might as well just link to it.

My Twitter year 2008

Posted in ideas, Twitter by solle on 05/01/2009

I started using Twitter almost a year to the day with my postings gathering momentum and interest as the year went on.

I thought now would be a really good time to list my favourite ones.

So in no particular order and presented in a pleasant jumble – Solle Twitter 2008:

– Kurt Lewin’s Equation, B = f (P,E) (B – Behaviour; f – Function; P – Person; E – Environment)

– rocks: http://oursignal.com/

– QUOTE FROM ADAPTIVE PATH (in 3 postings): Those engaged in redesigning established products on the web should commit themselves to removing the kruft and distractions that accrete over time, and provide whatever guidance can be given to simplify refocus and enhance the product’s core experience.

– writing for the web isn’t inherent, it has to be learnt

– A good newspaper is a country speaking to itself. Arthur Miller 1961

– Write simple, write backwards (most important information first) iA Japan http://tinyurl.com/5nuga8

– is Sudoku the biggest innovation in newspaper print journalism over the last decade? http://tinyurl.com/6mndaz

– make that content work (and help me with that editorial) http://bit.ly/4nwlrd

– Literacy Debate: Online, R U Really Reading? http://bit.ly/DECwx

– SEMANTICS at St Pancras the tannoy in regard to luggage left unattended refers to Security Forces rather than Security Services. Ominous

– How much guilt is there in downloading dead people’s music for free?

– a wealth of information creates a poverty of attention” (Simon 1971)

– designing for flow doesn’t require a new set of tools or skills – only a different way of thinking http://bit.ly/g23mV

– the web is a pretty good newswire’ is most certainly the thought for the day – if not the week, month, year http://bit.ly/2IYB1R

– “he looked to get on the ball when he was on the ball” – priceless football manager quote

– Search for a borough of London here and you’ll only find results under L because, er, London starts with L – http://bit.ly/2zAC29

– reversal http://tinyurl.com/5yhnmd

– Basic Principles of Online Journalism grouped togetherhttp://tinyurl.com/528j96

– Dell advert: ‘These great offers won’t last’ – too right they won’t you’ll be sending them back within a week

– Don’t look for answers look to ask the right questions

– Dr. Weinberger: …companies so lobotomized that they can’t speak in a recognizably human voice build sites that smell like death

– most things could do with more cowbell http://www.morecowbell.dj/

– as flagged by Scott Karp – http://tinyurl.com/4ylt4m – hugely relevant

– really really excellent: http://tinyurl.com/53rqnh

– McCain when he was battling with George W “The Christian Right isn’t Christian and it isn’t right” Lovely

– looking for an invite to become a member of Shoreditch House http://www.shoreditchhouse.co.uk

– Big Issue seller in West Dulwich with an iPhone – must be doing well

– Hilary needs to update her profile http://lin.cr/4kj

– nice navigation on this blog http://aworkinglibrary.com/

– i sleep when i want to read and read when i want to sleep

– neat http://vizlab.nytimes.com/

– why i would never ever ever ever ever ever vote Conservative / they just don’t get it http://lin.cr/5nm

– memiary “can make a difference in the lives of the people who use them. Isn’t that really why most of us are here on the internet, anyway?

– Giant Lego man appears on beach http://news.bbc.co.uk/1/hi/england/sussex/7702121.stm

– is Obama going to be the most at risk from assasination president of all time?

– Museum of online museums FANTASTIChttp://www.coudal.com/moom/

– good group http://tinyurl.com/62jxr7

– help is at hand http://lin.cr/66u

– 2008 US Election time: a round up of links and links to round ups of links http://lin.cr/6lw

– Biscute: teacher’s spelling of biscuit in my 4 1/2 year old’s literacy and numeracy report. Nice

– I remember a similar feeling of optimism in May 97. Again I hope it doesn’t quite turn out like that

– Looking for developer type for collaboration to whizz out suck it and see weekend ideas. I can brief in 140 characters.

– i like this: http://grischaandreew.de/

– Fireworks are tedious

– democracy: http://lin.cr/86z

– Getting a snapview on Twitter http://bit.ly/1v7bDt

– big font size – i mean BIG FONT SIZE . what do you think of the redesign of ft.com?

– font size well too big. broken in Safari. i would say it looks rushed and a bit too shockingly different for their core users

– New Mac. New .Mail install thinks my calendar events are spam. Priceless

– wise wise words: http://tinyurl.com/5agqqw

– should we keep writing? http://tinyurl.com/6jzdrw

– REMEMBER – Obama: Appearance And Reality In The Relaunch Of Brand America http://www.medialens.org/alerts/08/0811xx_obama_wiping_the.php

– hahahahahahahah hugeurl.com

– From Cooper: A unified approach to visual and interaction  http://www.cooper.com/journal/2008/11/a_unified_approach_to_design.html

– oh dear not very clear instructions: http://tinyurl.com/5ag4yf

– The Evolution of Writing on the Internet http://tinyurl.com/69rnb7

– my four and a half year old refers to our home computers and the web as ‘the computer’ – he obviously already gets it

– i would say that fuck is probably one of the most universal words but the iPhone continues to want it to be duck

– A breath of fresh air – Jason Fried discussing his work at 37Signals http://huffduffer.com/martinpolley/1021

– Warning: This is very addictive – the top 952 web 2.0 sites – http://twurl.nl/aq5ab4 really really 🙂

– the click on anything that mentions twitter and immediately try it out programme

– Christmas through your eyes – what a great title for a song. Must add it to my last.fm list

– Now I’m in Woolworths and it’s “I’m in chains” God it just gets better and better. Where shall I go next?

– Facebook activity visualisation http://bit.ly/Muvk

– arhhhh Windows 2000 Professional http://bit.ly/47NvRj

– all Twitter-related sites look like they’ve got the same designer. a busy boy/girl

– Google SearchWiki is a train smash http://tinyurl.com/65mucg

– apparently they have a risk of using proper english: http://tinyurl.com/5c8xrn BRILLIANT

– the wrong download guy: http://tinyurl.com/5qs5ed

– where’s my Twitter spellcheck?

– addictive: http://www.addictionary.org

– Prototype in Adobe products – sign up to this it’s certainly worth keeping an eye on: http://www.protoicons.com/

– Great example of story telling (credit crunch) to explain something complex. http://tiny.cc/x0feF

– dont forget Postel’s Law: be conservative in what you do (send), be liberal in what you accept from others (receive)

– Anyone know a good WordPress plugin that posts delicious links based on a specific tag? i’d like to know this too

– Matt Webb’s 100 Head Cattle Drive 2008 pretty cool and he’s doing well http://interconnected.org/home/more/2008/11/cattledrive/

– Anyone else received an email from Facebook requesting this ‘Please reset your email notification settings.’ ??

– savour (long but certainly worth scanning or saving for later) http://bit.ly/enIj

– I am well irritated with this Facebook email notifications business. I mean do the FB dev team use their elbows or is it a business strategy

– hi have you a link to Rapidrabbit? Does it live up to its name? Sounds a bit like a vibrator

– seems like we were handpicked but I’m not sure what the criteria was

– Goodies all the way to Christmas: http://24ways.org/

– i like this tabbed search business http://search.io/ (I’m seeing an online world of tabs within tabs within tabs within tabs)

– Boy, Branson’s hair is getting quite long

– How do you argue with an ad man? “I’ve got a report shows you that users engage with ads” “But I’ve got a report that shows users don’t”

– How SEO is changing journalism http://tinyurl.com/6l434y

– Shan Carter: very nice information visualisation portfoliohttp://shancarter.com/

– Should commuters eat profiteroles and read the free sheets at the same time in the rush hour?

– Obviously no. She’s given up

– London’s freesheet ‘Metro’ this week has had a redesign and they seem to have tried to position it to look like an ‘online newspaper’

– Excellent post by @paulbradshaw on the new roles for journos – – http://www.journalism.co.uk… yes excellent

– NY Times news aggregator – http://tinyurl.com/58sedj

– London crime maps http://maps.met.police.uk/

– oh dear @willcarling only has 199 followers. i think he needs cheering up

– word for today: heuristics – enabling a person to discover or learn something for themselves

– Penumbra – the partially shaded outer region of the shadow cast by an opaque object. Cause there’s lots of them around at this time of year

– Saturday afternoon Elliott Smith session. What a man

– if that’s THE Ed Tufte say hi and mind you don’t poison him

– iktsuarpok – to go outside often to see if someone is coming (Inuit)

– the contemplation of things as they are…. is in itself a nobler thing than a whole harvest of invention (F Bacon)

– Journalists and the Social Web 3 http://tinyurl.com/57vsk2

– Good interview re online journalism http://bit.ly/RV9

– Excellent post by J Keith on IE6 http://24ways.org/2008/the-ie6-equation

– a photo every 8 steps across London – good exercise? http://bit.ly/jpLD

– you may also find stuff here http://www.whybasecampsux.org

– You have to see this: http://www.zeitguised.com/f… VERY GOOD

– I’m reading a book

– I am reading Flight to Arras by Saint-Exupery

– http://tweetwasters.com it’s not all in the tweets. do you watch the fat or chew the fat?

– suddenly feel very lackadaisical – to twiterval or not to twiterval? it’s cold outside and i think i’ve cracked Textpattern

– Here’s a new ‘social scripting’ tool we’d like you to test out for us: http://tinyurl.com/57qmnc (via @IBMResearch) Very interesting

– They might have been referring to Leah Buley’s ‘How to be a UX team of one’ http://www.ugleah.com//ux-team-of-one/

– very successful meeting today with @sambles at telegraph.co.uk

– H Ledger in Dark Knight is a super camped up jack Lemmon

– inursite …helping you not build crappy websites http://inursite.com/

– Best line I have seen/read today: “Let them eat Black Swan.” haha brilliant who said it

– gifts for user experience folk http://tinyurl.com/5hz64t

– even though most of the stuff on this page is a few years old it’s all excellent resource http://iainstitute.org/tools/

– http://twistori.com/ Twitter visualisation

– Nothing like pointless Xmas searching in West End to take you out of yourself

– Though just seen Time mag’s iA-style list of stuff cover – quite nice but not sure if interesting enough to buy

– looking for decent lunch in Soho? I can recommend Prix Fixe in Dean Street. Reasonable. Nice place

– Serious interpretation issue with Japanese signs http://snipr.com/8zuba Stefan Coveys paradigm-shift is required VERY GOOD

– dipity.com is nice – though pity about the ebay ad knowing my latest last.fm playlist

– very useful and something i think you were looking for – free online file conversion http://www.zamzar.com/

– this needs to be repeated http://tinyurl.com/646uo9

– this could be what we all need (i’m certainly excited)http://www.bitmaki.com/text… but it might have to wait until post xmas

– First, read this: http://tinyurl.com/7f9cps Then check what year it is from. Then say: “Eno is the King..” couldn’t agree more

– keep clear of me – I am manoeuvering with difficulty

– Blood Meridian Cormac McCarthy

– Repeat. This interview with B Eno could be from todayhttp://bit.ly/IoKX not 1995

– i’ve canned the TV signal and licence – ain’t felt a thing. liberating

– unimpressed with R4’s Saturday Live

– http://ikeahacker.blogspot…. my idea would be ‘firewood’

Everyone should free their best postings from the confines of Twitter and share share share.

breadcrumb.me twitter | linkedin | friendfeed | flickr | last.fm | tumblr | wordpress | delicious | mybloglog | dopplr | google reader | dipity | slideshare

Getting a snapview on Twitter

Posted in Twitter by solle on 10/11/2008

Twitter offers a snapshot on the world at any given point. A look in, a spyglass and as I increasingly like to call it – a snapview. If you get the balance of who you follow and am followed by just right (almost like adjusting the dials of a shortwave radio) and then take a quick scroll of whatever client you are using on whatever system/connection (my present favourites: Tweetdeck and Twitterified) you get a little picture of the world: from Mars Expedition and asteroids zapping past the earth, to London Tower Bridge opening/closing, to Wildlife protection in the Mara Triangle, to the US presidential election, to Halloween dress codes, to the credit crunch, sports results. 

Like a snow scene paperweight – shake it (refresh/scroll up and down within your profile so to speak) and the picture comes alive – a refresh of your snapview on the world Twitter-style.

The variation is enormous. Want to find out what’s going on in the Brazilian development community? The Idaho farming community? The US Penny Shares scene? Or the soft porn industry in Israel? Here’s how and it’s pretty damn easy with tools such as Monitter and Twitter Live Search. (But of course it’s such a fast moving development community that you need to be keeping a sharp eye on Everything Twitter and the Twitter Wiki.)

What other way can you get this kind of detail so easily and with such clarity – and so readily – and so damn quickly? (especially now the time of the whale seems to be in the past, fingers crossed).

And of course anyone can see. You don’t even require a sign up (though of course signing up is far more rewarding) – and no need for personal data.

It’s alive and very much kicking, on such a small scale while also being so large.

Will it continue to scale?

Arrive truly in the public eye?

Be seen within/as part of major advertising campaigns (re free Facebook access being offered as an incentive for an Orange mobile billing plan in a billboard campaign – will include a photo as soon as I get one)?

Be excepted as not another passing trend?

I’m not sure. Some are comparing it to Facebook but there is no comparison. Facebook from an early stage had its eyes firmly on the monetising of its users through focused advertising and hoping friends would sell each other down the advertising river but ultimately just giving everyone a lot of what they didn’t want (compare it’s advertising model with Google where you get exactly what you do want – because that’s what you searched for).

There is none of that with Twitter, first and foremost it is not walled in. Plus it is just doing one thing very well and letting others in orbit of it develop even better ways of doing that one thing. It is a new internet but it isn’t the new internet. Obviously any single offering that thinks it can be the internet is deemed to failure – there is no way to manage such an expanding ‘thing’ with seemingly no centre and no edges.

Facebook will return to its roots – education; going the same way as Friends United – a niche product after all the fanfair.

And Twitter may just become the way we communicate – micro style.

(Please also read Luke Weaver’s recent Twitter presentation – a must read and nicely presented.)

More really nice Twitter stuff:

Twitter Grader

Twitterfeed

Alltop: All the top Twitter news